Spellbinding New Candles
Freeform Conjures Up New Hocus Pocus-Themed Treats and Scents To Celebrate
31 Nights of Halloween
- Ryan Porter Candier has created a trio of candles inspired by the personalities of the Sanderson Sisters, along with a special “Mostly Dead on the Inside” candle to celebrate the season.
LOS ANGELES, NEW YORK and ATLANTA (Sept. 30, 2021) -- Freeform is getting everyone into the spooky spirit with their annual “31 Nights of Halloween,” the network’s highly anticipated movie lineup. In celebration of the month-long event, Freeform has teamed up with both Carvel® Ice Cream and Ryan Porter’s Candier to create custom treats inspired by the cult classic Disney’s “Hocus Pocus,” which will be airing on Freeform throughout the month of October.
Ryan Porter’s Candier celebrates the season with a “Mostly Dead on the Inside” candle inspired by Freeform’s “31 Nights of Halloween” lineup. Festive fall scents of spicy clove, cinnamon and nutmeg blend perfectly with freshly harvested pumpkin, gooey buttercream and smokey vanilla. This limited-edition candle will be available nationwide as viewers tune in to watch their favorite spooky movies throughout the month on Freeform.
Ryan Porter’s Candier brand joins Freeform to celebrate “31 Nights of Halloween” with a trio of candles inspired by the Sanderson sisters from Disney’s “Hocus Pocus,” available on shopryanporter.com Sept. 30-Oct. 31 for $79.00 (sold as a set). In addition, a single limited edition “Mostly Dead on the Inside” candle will also be available during the same time, retailing for $29.00. Families will enjoy delicious scents lingering through their homes nationwide as viewers tune in to watch their favorite spooky movies during “31 Nights of Halloween” on Freeform.
“I literally couldn’t wait to create candles to celebrate ‘31 Nights of Halloween,’” said Krysten Kauder, Ryan Porter’s founder. “I’ve been addicted to Halloween movies since I was a teenager, and Freeform’s ‘31 Nights’ is my automatic go-to for Halloween and chill. Plus, like us, Freeform really resonates with a younger audience who live-and-breathe pop culture. We’re a little cheeky and a lot of sassy, and we think Freeform’s audience will really enjoy that.”
In addition, superfans of Disney’s “Hocus Pocus” can celebrate the spirit of the Sanderson Sisters with Ryan Porter’s Candier’s candles inspired by the personality of each sister:
All candles will be available on shopryanporter.com Sept. 27–Oct. 31, with the “31 Nights of Halloween” candle retailing for $29.00 each and the trio of “Hocus Pocus” candles retailing for $79.00 (sold as a set).
“31 Nights of Halloween is a Freeform fan favorite, so we really wanted to go big this year and join forces with two brands that resonate with our audience - Carvel Ice Cream and Ryan Porter Candier,” said Dalia Ganz, Vice President Social Media, Digital Marketing & Synergy at Freeform. “The delicious ‘Hocus Pocus’ inspired shakes and festive scented candles help us extend the experience from their screens and into their homes.”
Freeform’s “31 Nights of Halloween” will air more than 30 Halloween movie favorites this October, including “Tim Burton’s The Nightmare Before Christmas,” “The Addams Family” (1991), “Casper” (1995), “Ghostbusters” (1984), “Maleficent,” “Aliens,” “Shrek,” “Hotel Transylvania” and many more. The full schedule can be viewed here.