Christine Long of @whatsinyourbox_
What does it mean to you to be a nasty woman? To me, a nasty woman puts herself first. She prioritizes her pleasure and wellbeing, and is continuously working to empower herself and the women around her. She’s not afraid to use her voice, and you better believe she’s at home masturbating while fuckboys wish they had her.
Coffee or tea? Coffee, duh. It’s the New Yorker in me.
What’s one thing that’s always in your handbag? Bae Spray by Lovability. It’s a body mist infused with essential oils that we featured in our June “Living Libido Loca” box, and I’ve been obsessed ever since.
How did you come up with the idea for What's in Your Box? I was inspired to start WIYB in college after my own personal run-in with STIs, which left me feeling a lot of shame about my body. As a millennial woman wanting to explore sex, I observed a need to connect women with empowering brands and created a business out of a void in the industry and our culture. Luckily, there are an array of female-focused products that exist to help women achieve a safe and pleasurable sex life. Enter WIYB: an affordable, convenient, and comfortable means to discover these types of products and feel empowered in the bedroom and beyond.
What's something you've learned from your customers? I’ve learned so much from our subscribers and am eternally grateful for their continuous input, as it helps us evolve our brand over time. The most common feedback we receive is that WIYB makes them feel empowered, and provides products that they never would have thought they wanted or needed that quickly become staples in their sexual health.
Why do you think people slutshame? I think slut shame is a product of the patriarchy. We’re so used to being told this narrative that a sexually empowered woman is a threat, so we shame her instead of celebrate her. WIYB works to eliminate this outdated notion by opening the conversation around sexuality to women of all ages, statuses, and backgrounds.
What's your advice to ladies who are interested in but never bought a sex toy before? Start with WIYB! Our curated boxes are great intro kits for any woman looking to explore her sexuality on her own terms, and almost all of them include a sex toy.
Is there a quote/motto you try to live by? If so, what is it? “Live and let live”
What message/word would you wear on your RP custom jewelry? Why?
Informed. Empowered. Shameless. It’s the WIYB motto—we believe that the more informed you are about your body, the more empowered and shameless you become.
General advice for anyone reading this? Your worth is not determined by the number of people you’ve slept with, whether that’s 0 or 100.